FINAL PROJECT
For THE FINAL PROJECT, I CREATED my Final Artwork. The name of the piece is Eternal Daydream. I have created a piece that showcases a wide range of Photoshop techniques through a culmination of seasons, locations, textures, with natural and architectural elements.
I wanted the composition to feel immersive and layered, almost like drifting through different moments in time or space without fully grounding yourself in any single one. The artwork communicates the sensation of slipping into a daydream. It highlights where reality softens, memories mix with imagination, and visual fragments overlap in a surreal, fluid way.
Through these combined elements, I wanted to tell a story that captures both the calm and the complexity of the dreaming mind. I utilized a variety of blending options, layer masks, camera raw filters, brushes, and the object selection tool to create my piece.
FASHION ADVERTISING
I created a fashion brand called Unbound. I created branding elements, a full MAGAZINE page, half page magazine ad, facebook ad, AND instagram square ad. I edited my photos utilizing Photoshop, using layer masks and camera raw filters in conjunction with Lightroom color-grading.
I set up the magazine page in Indesign, utilizing drop shadows, shapes, and fun typefaces. I created my logo in Photoshop to resemble saturn. I created my half page, facebook, and instagram square ad's using Illustrator, relying heavily on libraries in conjunction with Photoshop.
I really wanted this brand to convey a sense of being limitless, being unbound, and unconfined, especially in regard to fashion and style! I also placed a lot of emphasis on every advertisement carrying the brand voice throughout so that each ad exists within the same plane!
COFFEE TABLE book & MAGAZINE COVER
I created a Coffee Table Book Cover called Interiors. I wanted to create a minimalistic coffee table book that featured neutral tones. I editED all my photos with Adobe Lightroom to create aesthetically pleasing color grading. I added fun drop shadows and picked typefaces that reflected the moods of each cover pages!
FURTHER, I ALSO created a dog breed magazine called The Daily Paw and made it a Shih Tzu issue and featured my dog, Baby! I editED all my photos with Adobe Lightroom to create aesthetically pleasing color grading. I utilized Photoshop for the magazine cover to layer mask my dog and used camera raw filters to make everything black and white. I added fun drop shadows and picked typefaces that reflected the moods of each cover pages!
CALENDAR
I utilized the tabs tool with special characters on InDesign to create my chart for each day of the month. I edited every photo using Adobe Lightroom and meticulously chose typefaces that are bold and stand out.
I really wanted the calendar to be focused on high-quality photos with high-quality color grading to match. I wanted it to be aesthetically pleasing and kind of just feel like a breath of fresh air.
I utilized drop shadows, layer masks, and camera raw filters in conjunction with my Adobe Lightroom editing. I do a lot to my photos in post production in regards to color grading and removal of unwanted objects or items. I really just wanted it to feel clean, professional, and aesthetically pleasing.
HOTEL BRANDING
I created an elegant and extravagant hotel. I named it Hotel Duomo and based it off of the Cathedral of Santa Maria del Fiore in Florence.
I utilized photos from Florence, Georgia, and Puglia to create one world in unison is all part of Hotel Duomo.
I utilized Lightroom, camera raw filters, drop shadows, color overlays, layer masks, and meticulously chose typefaces for everything to come together. I wanted to create a sense of luxury and elegance within the hotel.
PRODUCTS | NEW TO OLD
I created a boot website called boot barn. I utilized the Chicago typeface that was used in the first Macintosh models. I created layer masks for each photo to isolate the shoes.I added drop shadows with noise to create depth within each item. I also utilized brush tools to make the boots look older, vintage, and have a worn look. I kept the overall appearance of the website and respective pages minimalistic to reflect that older essence of websites in the past!
MOTOR VEHICLE ADVERTISEMENT
I created A MOTOR VEHICLE advertisement. I did my advertisement on the Audi A3. I began in Photoshop with A photo of THE car and the cityscape of Miami.
I utilized a MYRIAD of camera raw filters and brushes and the clone stamp tool in order to lower exposures and play with highlights shadows and color grading in order to achieve the darkness of the advertisement. I then moved into indesign. I downloaded the font family Univers as it is what Audi sans was originally based off of AND I wanted to maintain as much authenticity as possible.
I played around with the font family and meticulously placed typography in areas that felt true to the composition. I really wanted to create this sense of luxury and precision through the use of darkness, the citySCAPE, and a bit of mystery!
COVER ART
I created an album cover, playlist cover, and podcast cover utilizing photoshop. For the playlist cover, I UTILIZED a photo of a record shop I took in Florence. I converted it into a smart object and rasterized it so that I could crop it and then perspective warp it into a photo of a window that I took in Venice. I utilized camera raw filters for the smart objects and played around with everything to achieve the desired color grading that I was looking for.
For the podcast cover, I created a fictional podcast called wavelength. I utilized a HDR photo of the waves at sunrise and blended a photo of the sky at sunset to unify them. I chose typography that correlated with the images and played around with the perspectives and warping tools in order to render the text wavy.
Lastly, for the album cover, I created an album called halfway to the moon and utilized a photo of the sky out of a plane window and added in a rainbow and a moon. Overall, I utilized a MYRIAD oF of layer masks, camera raw filters, and drop shadows to realize this entire project!
MOVIE POSTER
I created a Hurry Up Tomorrow (his tour movie) movie poster utilizing my photos from The Weeknd concert. I created layer masks so that the moon would be behind the statue and the text would be behind it as well.
I warped the word "tomorrow" to curve around the moon. I played with fonts and colors and drop shadows. I had a lot of fun creating the poster.
I added the moon photo in to commemorate his last tour in which he had a huge moon on the B stage. I edited all the photos utilizing smart filters and raw camera editing.
WEB AND MOBILE PROFILES
I created 4 different social media mockups. I decided to create a new social media called Flix. I created a web and mobile design for myself and then a web and mobile for an italian travel agency.
I made each banner have a full-screen configuration that really acts as a background for the individual's page. I lowered the opacity on the banners and added drop shadows to almost every element so everything can pop.
I wanted the app/ website to have a light, ethereal quality and a user-friendly interface so that is what I tried to convey!
PHOTO COLLAGE
I created A photo collage based on my trip to Italy IN summer OF 2025. I included Florence, Venice, and Puglia. To create my collage, I chose all my photos and put them into an album. Then, I adjusted and colored them utilizing lightroom.
Subsequently, I placed each photo into Photoshop and utilized the object selection tool and lasso to select my subjects. Next, I applied layer masks to hide the backgrounds. Lastly, I strategically arranged each photo in a manner I thought was visually pleasing!
